Every business owner, marketer, or entrepreneur has one core goal: to get more sales. No matter the size of your company or the industry you operate in, increasing revenue is essential to growth and long-term success. But with so many marketing options out there, how do you know which one will deliver fast, reliable results?
If you’re looking for a proven way to get more sales, SMS marketing could be the missing piece in your strategy.
With open rates above 90%, messages delivered within seconds, and engagement levels that email and social media can only dream of, SMS is quickly becoming the go-to method for businesses that want to boost conversions and generate more revenue.
In this post, we’ll show you exactly why SMS works, how it helps you get more sales, and how you can implement it effectively.
Why SMS marketing works
Before diving into the how, let’s explore why SMS marketing is such a powerful tool when you’re trying to get more sales.
Unlike many other channels, SMS doesn’t rely on complex algorithms or hope-your-customers-see-it logic. Instead, it puts your message directly into the hands and pockets of your audience. Most people have their phone within arm’s reach 24/7, and they typically read texts within three minutes of receiving them.
This makes SMS:
- Instant: You can send time-sensitive offers in real-time.
- Direct: Messages go straight to the user, no inbox clutter or spam filters.
- Personal: SMS feels more human than mass emails or ads.
- Trackable: You can monitor clicks, replies, and conversions easily.
- Cost-effective: It requires minimal spend with high ROI potential.
When you need to get more sales fast, few channels are as immediate and results-driven as SMS.
How SMS helps you get more sales
There are several specific ways SMS marketing can help you get more sales, whether you’re running a retail store, a service-based business, or an eCommerce brand.
- Promote flash sales and limited-time offers
Urgency is a powerful driver of action. When you send a quick message like “20% off today only – use code FAST20 at checkout,” your customers are more likely to respond quickly. SMS is ideal for flash sales, last-minute promotions, and clearance events.
By using text messages to create urgency, you tap into your audience’s fear of missing out, helping you get more sales in a short timeframe.
- Recover abandoned carts
It’s no secret that many online shoppers abandon their carts before checking out. But what if you could bring them back with just one message?
SMS allows you to send friendly, personalised reminders like:
“Hi Alex, you left something in your cart! Here’s 10% off if you complete your order now: [link]”
This simple strategy has been shown to dramatically improve cart recovery and get more sales from customers who were already close to purchasing.
- Send personalised recommendations
If you’re collecting customer data, like past purchases or browsing behaviour, you can use SMS to deliver tailored product suggestions.
Personalised messages like “We thought you’d love this” or “Back in stock: your favourite” can feel helpful rather than salesy, and they often result in higher conversions. This kind of smart targeting makes it easier to get more sales without overwhelming your audience.
- Reward loyalty with exclusive deals
Loyal customers are your best asset. With SMS, you can offer exclusive discounts or early access to new products as a way to say thank you.
Not only does this build customer retention, but it also drives repeat purchases, one of the most reliable ways to get more sales over time.
Tips for Building an Effective SMS Sales Strategy
Now that you see how SMS can help you get more sales, it’s important to build your campaigns the right way. Here’s how to maximise impact:
- Start with a strong subscriber list
Always collect explicit consent before sending SMS messages. This not only keeps you GDPR-compliant but ensures that your audience is genuinely interested in hearing from you.
You can grow your SMS list by:
- Offering a discount in exchange for sign-up
- Promoting it alongside your email newsletter
- Including opt-in at checkout
The more targeted your list, the more effective your campaign will be in helping you get more sales.
- Keep messages short and clear
You have limited characters, so make every word count. Focus on one clear call to action per message, such as:
“Free delivery ends tonight – use code FREEDEL here: [link]”
This clarity helps avoid confusion and drives faster decisions.
- Time it right
Timing matters. Send messages when your audience is most likely to read and act on them. This will typically be during lunch breaks, late afternoons, or evenings.
Avoid sending too early, too late, or too frequently. Otherwise, your messages may feel intrusive and have the opposite effect of what you want: to get more sales, not more unsubscribes.
- Test and optimise
The beauty of SMS marketing is that you can track performance in real time. Monitor click-through rates, conversions, and opt-outs, and use that data to improve your messaging.
A/B test things like wording, timing, and offers to find the sweet spot that helps you get more sales consistently.
Common mistakes to avoid
- When launching SMS campaigns, keep these pitfalls in mind:
- Sending too many texts: This leads to annoyance and unsubscribes.
- Using unclear language: Always be specific about the offer and action.
- Not personalising: Generic messages don’t perform as well.
- Forgetting compliance: Always include opt-out options and follow data protection rules.
Avoiding these mistakes can save your brand’s reputation and improve your chances to get more sales through this channel.
SMS can help you get more sales fast
In a world full of distractions, your marketing needs to cut through the noise. SMS does exactly that. It’s quick, direct, and highly effective. More importantly, it helps you do what you’re ultimately aiming for: get more sales in less time, with less budget, and with better results.
Whether you’re launching a new product, promoting a seasonal sale, or just want to stay connected with your loyal customers, SMS marketing gives you the tools to make it happen.
Ready to get more sales with SMS?
If you’re ready to launch SMS campaigns that actually convert, we’re here to help. Whether you’re new to SMS or looking to improve your current strategy, we’ll guide you every step of the way.
Let’s create SMS campaigns that deliver. Get in touch to start sending smarter, faster, and more profitable messages today.
